From 2010 to 2014, the overall rate of pet ownership has held fairly steady, going from 53 per cent of U.S. households to almost 54 per cent. This equates to 61 million households in 2010 vs. 64 million in 2014, according to U.S. Pet Market Outlook, 2015-2016, a new report by market research publisher Packaged Facts.
The percentage of households that own dogs has held steady for the last four years, at about 38 per cent. Since 2008, almost 6 million more dog-owning households have come into the market. Households with cats have basically stayed flat between 2008 and 2014. In 2014, about 25 per cent of U.S. households had cats, or about 30 million households. Overall, more than half of U.S. households own either a dog or a cat. Among other animal types, reptiles have seen something of an increase in popularity from 2010 to 2014. In contrast, households with fish have declined.
U.S. Pet Market Outlook, 2015-2016 combines Packaged Facts
extensive monitoring of the pet market with a proprietary Pet Owner Survey hot off the presses, making it the go-to source for a complete understanding of the U.S. pet industry.