When Pet Product Going Global, Where Is the Next Stop?

Date: 2026-07-23

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The 30th China International Pet Show CIPS 2026 (hereinafter referred to as "CIPS") will be held from November 12 to 15, 2026, at the China Import and Export Fair Complex in Guangzhou.

After 29 years of development, CIPS has grown from an exhibition into a significant platform connecting the global pet and aquarium industries—bringing together manufacturers and traders, facilitating new product launches and trade matching, and enabling efficient flow of trends and information in one space.

The global pet market continues to heat up, with the overall market size exceeding $300 billion in 2025. China possesses the world's leading pet product supply chain, with production capacity and quality control leading globally. However, industry development bottlenecks are becoming increasingly prominent:

  • Original equipment manufacturers (OEMs) and domestic merchants lack knowledge of overseas markets, having no clear direction or methods for cross-border transformation.

  • Existing cross-border sellers are facing challenges like single-channel dependency, intensifying competition, difficulty achieving brand premium, and hitting performance growth ceilings.

On November 12, 2026, CIPS will join hands again with YUGUO, leveraging the 30th China International Pet Show (CIPS 2026) to host the Cross-border E-commerce Pet Supplies Sharing Seminar. This seminar aims to analyze the pain points of going global in the pet product category for different types of sellers and explore breakthrough opportunities for growth, offering a one-stop solution combining insights, resources, and business matching.

Step 1 | Breaking Through in Cross-Border Expansion

Focusing on key overseas markets for pet products—such as Europe, the US, Japan, South Korea, and Southeast Asia—mainstream cross-border platforms will bring first-hand data and insights into best-selling categories, deconstructing operational strategies. Whether you are a domestic factory or a domestic merchant looking to start a cross-border business from scratch, or an existing cross-border seller seeking multi-platform expansion, you can find a clear roadmap here.

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Step 2 | Breaking Through Growth with New Channels

Following the three-step approach of "Understanding Needs – Creating Bestsellers – Brand Going Global," the seminar will analyze key questions: What are the latest consumption pain points of overseas pet owners? How can AI tools be used to capture bestseller trends? How can financial and tax compliance be optimized to reduce costs and improve efficiency?

(Photos from the 2025 CIPS & Higo Pet Product Category Seminar)

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Offline Targeted Networking, Efficient Resource Integration

Beyond theory, practical implementation is key. The event will feature a dedicated Pet Bestseller Display Area and a Cross-Border Procurement Matching Meeting. High-quality pet supply chain factories, selected by CIPS and YUGUO, will showcase their cross-border bestsellers. Sellers and buyers can have direct conversations with factory owners to quickly finalize key details such as minimum order quantities, customization, and delivery times, creating an efficient closed loop for product selection and sourcing.

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You won't just hear about trends; you will leave with tangible growth strategies—platform onboarding, operational skills, new channel resources, and differentiated product selection—all in one place. As global pet consumption surges, the opportunities for growth are right here. On November 12 at CIPS, secure your opportunity for cross-border pet market growth!


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